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Services designed as products –
choose project work or fractional support
choose project work or fractional support
Employer branding services, on your terms
A Smarter Way to Build Your Employer Brand
One-off projects for quick wins or ongoing fractional support for long-term growth.
Transparent & structured
Choose what fits your stage – a focused project like an Employer Brand Audit, Strategy, or Value Proposition with clear results in weeks, or ongoing fractional support on a monthly retainer shaped around your goals.
Scroll to explore the packages.
Your lineup
Our Services
Employer Brand Audit [01]
A data-based review of how your company is seen by candidates and employees. You’ll get a clear picture of your strengths, reputation gaps, and market position – plus a practical dashboard with priorities and next steps. This helps leadership make hiring and culture decisions based on facts, not assumptions.
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Employer Brand Strategy [02]
We turn insights into a 6-12-month action plan tied directly to hiring efficiency, retention, and engagement metrics. You’ll get milestones, owners, and KPIs that show real progress. The result is a stronger brand that cuts hiring costs and keeps top talent longer.
Employer Value Proposition [03]
Your people's promise becomes the foundation for all hiring, onboarding, and internal communication. You’ll receive a core narrative, key proof points, and practical templates for job ads, leadership messages, and social media. It helps your team speak one language and build a reputation that supports growth.
Check out what we can do!
We whip up awesome logos and fun visual styles that totally vibe with your audience. From business cards to brochures and all things digital, we’ve got your brand covered!
Branding [1]
Creating awesome logos and cool visual styles that really connect with your audience. We design business cards, brochures, and digital stuff that fit perfectly with your brand vibe.
UX/UI Design [2]
Creating awesome, user-friendly websites that fit your brand and business needs. We’ll keep things running smoothly with ongoing support and updates to make sure your site is secure, speedy, and current.
Development [03]
Creating awesome logos and cool visual styles that really connect with your audience. We design business cards, brochures, and digital stuff that fit perfectly with your brand vibe.
Motion [04]
Tinkering with your website and content to get it to rank higher in search results and attract more visitors is what we do! Plus, we whip up custom email campaigns to help you get more conversions.
Our Process
How Your Strategy Takes Shape
A clear look at how we deliver our most requested service – Employer Brand Strategy.
[ STEP ONE ]
Discovery & Insight
We start with people – conversations, data, and honest input from your team. This shows us how your company is experienced today and what truly matters for your next stage of growth.
[ STEP TWO ]
Position & Story
Together, we define the space you own as an employer and the story that makes sense for your culture, your talent needs, and your ambitions. It becomes the anchor for everything that follows.
[ STEP THREE ]
Priorities & Structure
We turn insight into a clear structure: focus areas, proof points, and what should happen first. You’ll see what unlocks the most value – and why.
[ STEP FOUR ]
Roadmap & Rollout
You receive a practical 6-12-month plan with owners, timelines, and indicators of progress. It’s simple, real, and something your team can start using the next day.
[ STEP FIVE ]
Support & Refinement
As you put the strategy into practice, we stay close – adjusting, clarifying, and keeping the work aligned with your goals.
How We Do Things
[STEP 1]
Discovery
We start every project by really getting to know your goals, who your audience is, and what the market looks like. We do this through fun workshops, chats, and some good old analysis to gather insights that shape our design approach.
[STEP 2]
Concept
With some cool insights in hand, our team gets together to toss around ideas and come up with fun concepts. We doodle our thoughts, whip up mood boards, and check out various design paths, all while keeping your vision and goals in mind.
[STEP 3]
Implement
Once we pick a concept, we dive into the design phase, creating visuals, prototypes, and user experiences. We’ll work closely with you to get your feedback and make tweaks, making sure the final product is all set and shiny for launch.
[STEP 4]
Motion
Our motion design services whip up cool animations and videos that grab attention, tell your story better, and boost your brand’s vibe in a fun way.
Your Fractional Team
Pick the setup that matches your needs – a focused project with a clear outcome or ongoing fractional support from our monthly packages. Pricing is fully transparent.
Fractional Support
Fractional Support Lite
Strategic check-ins and support each month to keep your brand moving in the right direction.
Fractional Partner
Monthly hands-on support across key activities where you need consistent help.
Fractional Lead
Dedicated experts embedded weekly, leading and shaping your employer brand function.
Fractional Team
A tailored setup built entirely around your goals – scope, pace, and intensity are fully custom.
Clients Testimonials
Thanks to Kateryna, we were able to gain a much deeper understanding of our unique characteristics through the lens of employer brand positioning. Kateryna demonstrated a strong client-oriented approach, attention to details, and a focus on both internal and external company factors. She showed deep engagement, dedication, and a collaborative spirit in helping us achieve our shared project goals.
I’m very grateful to Kateryna for launching Tech Employer Brand Research in Ukraine – a tool that finally allows us to understand our brand awareness, see how we stand against competitors, and track key metrics year over year. We also asked Kateryna to conduct a qualitative study for us. It helped us understand how candidates perceive the dating niche we work in and how they view our products – what appeals to them and what creates hesitation or concern. A special thank-you for the recommendations and ideas on strengthening appflame’s employer brand. I truly appreciate our collaboration.
Kateryna works with real depth and a strategic lens. She helps a company understand itself, highlights its strengths, keeps things honest, and brings in practical tools that actually move the work forward. Thanks to her approach, we became recognisable, clear to candidates, and secured the number-one position in our niche.
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Answers That Matter
Explore how our approach fits your business, your team, and your goals.
What projects can you deliver for our company?
Our core services on the website focus on the Audit, Strategy, and EVP, but our real scope is much broader. We run ambassador and advocacy programs, internal communications roadmaps, culture activation campaigns, onboarding experience design, recognition frameworks, and more. If it’s connected to how your company attracts, grows, or communicates with talent – we can build it or run it with you.
Are the prices on the website final?
We show starting prices so you understand the minimum investment. The final amount depends on the scope we define together, including complexity, timelines, and internal expectations. Before we begin, you receive a clear proposal with a fixed number, and we stick to it – no hidden fees or last-minute additions.
How do I choose the right fractional support package?
Each package reflects a different level of involvement and pace. Lite works as light-touch strategic guidance each month, Partner brings recurring hands-on support, Lead gives you weekly involvement from senior specialists, and Team is fully customised for your roadmap. Once we understand your goals and internal capacity, we advise which setup will serve you best.
Is the team shown on the website your full lineup?
No. The experts you see represent part of our core team, but we also collaborate with a wide network of vetted specialists across strategy, research, design, writing, and internal comms. For each client, we assemble a tailored group of people whose expertise matches the business, industry, and goals.
How long does it take to start working together?
The process is simple: an intro call, a brief, a proposal, a contract, and a kick-off. Most companies start within one to two weeks, depending on how quickly both sides move through the proposal and legal steps.
Do you only work with tech companies?
No. While we often partner with tech and product-led teams, we work across industries. What matters most is whether the company values clarity in communication, thoughtful hiring, and a structured approach to culture and talent.
Can we begin with a project and switch to fractional support later?
Yes. Many clients begin with a focused project, such as an audit or EVP sprint, and then transition to fractional support once priorities become clearer. Our model is flexible, so you can scale the engagement up or down as your needs evolve.
What if my company needs something not listed on your website?
Just tell us the goal. With a broad network of senior specialists, we regularly design custom projects and assemble fractional teams tailored to challenges that don’t fit into standard service boxes. We also offer one-time consultations. If you want quick expert input before committing to a larger project or fractional plan, you can book a one-time session and get clear guidance on your next steps.
